There’s no shortage of thought leadership in the ServiceNow ecosystem right now. Scroll LinkedIn for five minutes, and you’ll find a wide range of product announcements, hot takes on AI, and more. And since we’re (presently) less than a week away from Knowledge 2026, the leadership is only getting louder.
That said, if you spend enough time in this space, a pattern starts to emerge. The voices that matter, especially in 2026, aren’t always the most known or the most followed. They’re the ones closest to the work. The ones who are building, breaking, and rebuilding the platform in real environments. The ones translating what ServiceNow is shipping into something that functions inside an organization.
As the platform moves deeper into AI, data fabric, and autonomous workflows, that translation layer has become more important than ever.
Here are a few more voices worth paying attention to right now. Not because they’re the most well-known, but because they’re active, relevant, and consistently grounded in how this platform impacts real people.
Alright, we admit it. This was kind of a big name to open our list. But if you want to understand where ServiceNow is going, start here. As President, CPO, and COO at ServiceNow, Zavery sits at the center of product, platform, and AI strategy. His posts consistently zoom out from features to philosophy, platform over point solutions, orchestration over fragmentation, governance as the unlock for AI at scale.
More importantly, Zavery's posts feel like a true "peek behind the curtain" at ServiceNow. Because he frames the operating system for enterprise AI, before most people realize it’s already being written, this is an unmissable, always interesting account to follow.
Dave Wright has been around the ServiceNow ecosystem long enough to have seen multiple waves of transformation, but what makes his voice relevant right now is how directly he’s engaging with the current AI revolution.
As Chief Innovation Officer, he’s actively sharing his perspective on where ServiceNow is heading, particularly around automation, operational intelligence, and how AI changes the way enterprises run. But unlike a lot of executive content, his posts tend to go a step further, connecting those ideas to what organizations should do differently, not just what they should be excited about.
And in a moment where the platform is evolving quickly, that kind of forward-looking but still practical perspective is something the ecosystem doesn’t have enough of.
Bhavin Shah brings one of the clearest builder-to-platform perspectives in enterprise AI. As the founder of Moveworks, now part of ServiceNow, he helped define what many think of as the “AI front door,” where AI does not just assist users but actively resolves work across systems.
His posts carry a noticeable sense of momentum, often reflecting what it feels like to build and scale something in real time. There is a mix of conviction and practicality in how he writes, which makes his perspective especially valuable as the industry shifts toward more autonomous models of work.
Josh Kahn is one of the more understated but highly influential operators in the ServiceNow ecosystem. As SVP and GM of Core Business Workflows at ServiceNow, he operates at the layer where strategy meets execution across large-scale enterprise workflows.
He is not the loudest voice on LinkedIn, but when he appears in conversations or is connected to major initiatives, it is usually tied to meaningful platform impact. His presence tends to reflect actual leadership in motion rather than traditional thought leadership.
Tim Woodruff has built a long-standing reputation as one of the most reliable technical voices in the ServiceNow ecosystem.
Through his blog and LinkedIn presence, he regularly publishes deep dives into development practices, scripting, and platform behavior. His content is often detailed and opinionated in a way that reflects years of hands-on experience, which makes it particularly useful for developers trying to move beyond surface-level understanding.
In the current environment, where new features are being introduced rapidly, that kind of depth is critical. Woodruff’s work helps cut through the noise by focusing on what matters when you’re building and maintaining solutions at scale.
Chris Bedi’s content has become increasingly relevant as ServiceNow leans further into data, AI, and platform unification.
As Chief Customer Officer, he’s in a position where he sees how organizations are adopting the platform at scale, and his LinkedIn presence reflects that. His posts often center on customer outcomes, lessons from the field, and how enterprises are navigating the shift toward AI-driven operations.
What makes his voice worth following is that it doesn’t stay abstract. There’s usually a throughline back to execution. What changes, what gets harder, what needs to be rethought. In a space where much of the AI conversation still lives at the conceptual level, that grounding in customer reality makes his perspective more actionable than most.
Why These Voices Matter Right Now
If there’s a common thread across all these names, it’s this: none of them is operating at a distance from the platform. As the conversation shifts toward AI agents, data fabrics, and autonomous workflows, the gap between what’s possible and what’s practical is widening. The people who help close that gap are the ones worth paying attention to.
For teams trying to make sense of where the platform is going, and more importantly, how to get there, these are the voices that can help you stay grounded while everything else speeds up.
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Note: This isn't the first time we've covered some of the ecosystem's brightest voices. Please check out these eight voices (including one you just read about). Oh, alright, since you asked nicely, here are seven more.
